Wondering what you can do to boost your property’s appeal in a competitive south-east Queensland real estate market?
When selling or leasing high-rise body corporates, it’s important to consider what you can do to optimise market interest. Façade painting can be a powerful tool in attracting buyers and renters and convincing them to make the move.
Economic pressures can lead some asset owners to forgo improvements and other high-rise maintenance. But what are the true costs of saving a buck in the budget today? Can you really afford NOT to protect your high-rise?
Read on to learn the benefits of a well-painted, quality-finish façade – and why it’s just not worth skimping.
Improving Curb Appeal
Curb appeal is one of the most important influencing factors in the real estate game! According to the 2019 HomeGain survey, exterior painting yields a whopping 51% return on investment. In a single strategic step, this makes it easy to increase property value and hit the market running.
But that’s not all. Better curb appeal generally leads to better buyers, better investors, better tenants, better sales prices, and better rental yields. You can freshen up your property’s façade and easily attract quality communities, in turn boosting the value of an overall body corporate environment.
The old saying goes that it’s a good idea to buy the worst house on the best street. But in a seller’s market, this is an outdated point of view. If you want your property to stand out and make an impact, you need to stay on trend with colours and look as fresh and modern as possible.
Looking Beyond Aesthetics
Let’s talk beyond a pretty façade. Sure, visual appeal is important. But savvy buyers want to know more about the long-term viability of a high-rise property. This is especially true in south-east Queensland, where properties must contend with severe weather conditions.
Façade painting is more than just a pretty paint job. The right exterior façade paint, applied by qualified and experienced professionals, can improve your property’s longevity, and even prevent long-term structural issues from arising.
Key Benefits of High-Rise Façade Painting
Creates a Moisture Barrier
Quality façade painting acts as an all-important moisture barrier, protecting your property from the effects of the elements. By sealing materials and preventing moisture from seeping in, façade painting can reduce the risk of mould, mildew, and concrete cancer causing damage to structural materials over time.
Improves Storm Resistance
Façade painting is a critical step in facilitating weatherproofing and storm resistance. Wind and rain are hard on the surface of a building. A quality façade finish can guard against damage and protect vulnerable exterior materials from harm when nature strikes.
Provides UV Protection
When Queensland isn’t facing tropical storms, prolonged exposure to searing sunlight can be tough on old paint, leading to cracking, peeling, and fading.
Modern, weatherproof paints are designed to stand up against the harsh heat of a Brisbane summer, providing ongoing UV protection to minimise damage.
Prevents Material Corrosion
The right paint finish can protect your property’s façade from greater structural issues. Quality paints are often able to prevent corrosion in metal structural materials. This can help you avoid dangerous building defects, as well as reduce the need for costly repair work.
Protects Against Environmental Exposure
Façade painting plays a key role in protecting your high-rise building against a range of detrimental environmental factors common in Brisbane and on the Sunshine Coast and Gold Coast, including:
- urban pollutants, e.g. traffic fumes, industrial pollution
- bird droppings
- salt air
- humidity
Over time, exposure to environmental stress can cause the exterior materials of your building to peel, crack, become brittle, discolour or fade. This external degradation not only looks bad, it can make the building vulnerable to structural damage – a far more serious problem that can significantly reduce the life of your asset.
Preparing Your Property for Success
Regular painting isn’t just a question of street appeal. It’s about long-term investment in your property’s ongoing success, for you and your buyers, along with landlords and tenants.
By making informed, future-proof choices for your property’s façade, you can be sure you’ll always have access to the value you deserve, and you can deliver better results for everyone involved in the property ownership or tenancy journey.